video marketing is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around a given video.
Video is one of the most important driving parts of this
multimedia experience. Although pictures are more easily
accessible by viewers, video is more directly engaging and
immediately persuasive. Its use will continue to grow
explosively
The term “Viral Marketing” is often tossed around, without people really knowing what it is or how to harness its power to increase their profits. How does viral marketing really work and how can you use this incredibly effective tactic to make exponential leaps in your website’s exposure? Read on to find out
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